Top 5 Casual Games Performance in Kenya, Q2 2025

In the second quarter of 2025, the top casual games in Kenya showed varied performance in terms of downloads, revenue, and active users. Here’s a closer look at how these games fared in a unified platform view, with insights provided by Sensor Tower.

Candy Crush Saga from King demonstrated a steady climb in weekly revenue, which peaked at approximately $7.5K in mid-June. Weekly downloads fluctuated, starting at 10.8K and reaching a high of 13.4K in April. The game maintained a strong active user base, though it saw a gradual decline from 209K to around 184K by the end of June.

Ludo STAR by Gameberry Labs experienced a peak in revenue at $4.7K in early April, followed by a dip, and then a gradual increase to $3.9K by the end of June. Downloads remained relatively stable, ranging from 1.9K to 2.9K, while active users saw a resurgence, ending the quarter at 21.4K.

Royal Match from Dream Games had a revenue peak of $2.6K in late June. Download numbers were highest in mid-May at 19K, with active users showing a slight decrease from 137K to 117K over the quarter.

Gossip Harbor®: Merge & Story by Microfun Limited showed a steady increase in revenue, peaking at $1.9K towards the end of June. Downloads were highest at the end of the quarter, reaching 2.9K. Active users grew consistently, ending at approximately 47.5K.

Lastly, Township from Playrix saw a varied revenue trend with a peak of $1.8K in mid-May. Downloads were highest in March at 3.3K but saw a decline towards the end of the quarter. Active users decreased from 26.7K to 18.6K by June.

For more detailed insights and trends, visit Sensor Tower for a comprehensive analysis of these games' performances.